Seen the latest banner ads on Wikipedia appealing for donations?
Like me, you might also have thought “Woah – Wikipedia-founder Jimmy Wales looks like Michael Bolton’s older, womanizing brother.” Okay maybe not that *exact* thought. But perhaps you wondered how such a dating site facial could possibly work as an appeal?
As ever, the data tells a different story.
See fascinating data on the effectiveness of the ad from around the world.
[via O'Reilly Radar]
Related Posts:
Cognitive Surplus visualized
Updates Are Beautiful No 2
The UK Tax Gap Visualized
FOUR GREAT INFOGRAPHICS No. 9
Orginalpost: The Science Behind Wikipedia’s Jimmy Appeal
Related posts:
